M Com 2nd Year International Marketing MCQ Question Answer

M Com 2nd Year International Marketing MCQ Question Answer

Multiple Choice Questions

  1. Which of the following promotion at budget method wrongly views sales as the cause of promotion rather than as the result?
  2. Affordable methods
  3. (b) Percentage of sales method
  4. Competitive part method.
  5. (d) Objective and task method
M Com 2nd Year International Marketing MCQ Question Answer
M Com 2nd Year International Marketing MCQ Question Answer

Ans. (b) Percentage of sales metho

2. Which of the following is more affective tool for promotion process?

Advertisement

Personal Sale

Publicity

Sales promotion

Ans. Advertisement

v

3. D.E.P.B. stand for

Duty Exempt Port Boundary

Duty Entitlement Pass Book

Method of Export Payment

Deposit Export Pay Bill Scheme

Ans.(b) Duty Entitlement Pass Book

4. As per the terminology of international Air Transport Association (IATA), air Transport Association (IATA), airway bill is issued in how many set?

14 sets

12 sets

13 sets

11 sets

Ans. 12 sets

5. The short-term motivation schemes prepared for purchase promotion are known as-

Personal sale

Sales promotion

Advertisement

Packaging

Ans. Sales promotion

6. According to text, the most dramatic of the environments the effect marketing and appears to be now shaping our world is the environment.

Natural

Demographic

Ecomonic

Technological

Ans. (d) Technological

  • Programme Evaluation and Review Technique (PERT) is used in –
  • Advertisement
  • Selling
  • Evaluating the working programme
  • Exchange

Ans. © Evaluating the working programme

  • For practival purposes, the difference between the concept of international marketing and the concept of multinational marketing is
  • Significant
  • Insignificant
  • Meaningful
  • Adequate

Ans. (b) Insignificant

  • ‘International marketing is global process of planning and executing conception, pricing, promotion’ The definition fails to recognize
  • Non-Profit marketing
  • Business-To –business marketing
  • Consumer marketing
  • Integration of the 4 Ps

Ans. (b) Business-to-business marketing

  1. These things are not known by import in india-
  2. Rice
  3. Fertilizers
  4. Chemical
  5. Raw Rubbers

Ans. (a) Rice

  1. Determining that which product should be introduced in which country what modification should be made in it, is called-
  2. International Product Planning
  3. World Product Planing
  4. (a) and (b) both
  5. (a) and (b) both nonew

Ans. (b) World Product Planning

  1. To ensure that sub-standard goods are not exported from india which may bring bad name to country, compulsory pre-shipment inspection is carried out of about how many items?
  2. 1057
  3. 1058
  4. 1059
  5. 1060

Ans. (a) 1057

  1. Which type of exporter will choose direct distribution channel?
  2. Large exporter
  3. Small exporter
  4. Medium exporter
  5. None of these

Ans. (a) Large exporter

  1. Which of the fo`56\ing is not true one of the five stages of the buyes decision process?
  2. Need recognition
  3. Brand identification
  4. Information search
  5. Purchase decision

Ans. (b) Brand indentification

  1. Included in group of the factors affecting the international marketing are-
  2. Social factors
  3. Economic factors
  4. Political factors
  5. All of these

Ans. (d) All of these

  1. Which of the liability is to prepare product source planning?
  2. Marketing department
  3. General Manager of the company
  4. Policy Markers of the company
  5. None of these

Ans. (c) Policy Markers of the company

  1. Green marketing relates to-
  2. Agricultural marketing
  3. Environmental Protection
  4. Zoological product distribution
  5. All of these

Ans. (b) Environmental protection

  1. Internal marketing means-
  2. Marketing out side the country
  3. Marketing inside the company
  4. Marketing with family members
  5. Marketing inside the country

Ans. (d) Marketing inside the country

  1. ………..are products bought by individuals and ogranisation for further processing or for use in conducting a business.
  2. Consumer products
  3. Services
  4. Industrial products
  5. Specially products

Ans. (c) Industrial products

  • By which elements international marketing environment has been created?
  • Mini environmental factors
  • High environmental factors
  • Both (a) and (b)
  • None of these

Ans. (c) Both (a) and (b)

  • Treasury bills are issued by Reserve Bank, the maximum maturity method of these bills is-
  • Zero to six months
  • Six months to one year
  • One to two year

Ans. (b) Six months to one year

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