371. Marketing requires a determination of
(a) Future customers
(b) Present and future customers
(c) Sales men
(d) Future services
Ans. (b) Present and future customers
372. The factors effecting product standardization include-
(a) Consumer needs
(b) Level of market development
(c) Legal importance
(d) All of these
Ans. (d) All of these
373. The company related factors come under which type of environment?-
(a) Internal Environment
(b) External Environment
(c) (a) and (b) both are true
(d) (a) and (b) both are false
Ans.(a) Internal Environment
374. Globalisation refers to
(a) Worldwide Lower income
(b) Less foreign trade and Investment
(c) Global Warning and its effects
(d) Several things to several people world wide
Ans. (d) Several things to several people world wide
375. Which of the following is not different agency?
(a) Public media
(b) Constructive
(c) Research and development
(d) Personal
Ans. (d) Personal
376. Which of the following is not direct channel of international marketing?
(a) Commission houses
(b) Commission Agents
(c) Import houses
(d) Over seas based buying agents
Ans.(c) Import houses
377 Full form of the GDR’s is
(a) Gross Deposits Rate
(b) Gross Domestic Rates
(c) Global Depository Receipts
(d) None of these
Ans.(c) Global Depository Receipts
378. Market penetration means
(a) Breaking the market
(b) Entering the new product in the mark
(c) Amalgamation of mark
(d) Absorption of market
Ans. (b) Entering the new product in the market
379. Which of the following factors a businessman should take into consideration while determining the price in foreign market?
(a) Suppliers
(b) Market demand
(C) Government Policies
(d) All of these
Ans. (d) All of these
380. Which currency is not includes in SDR?
(a) Dollar
(b) Frank :
(c) Mark
(d) Rupee
Ans.(a) Dollar
381. The need or want of particular product becomes a demand when
(a) The product/service is available
(b) It is backed by buying power
(c) A product represents that particular need
(d) All of the above
Ans. (b) It is backed by buying power
382. Products are prepared in the market according to the needs of –
(a) Consumers
(b) Sellers
(c) Middlemen
(d) According to Producers
Ans.(a) Consumers
383. E.P.R.G. framework has been given by
(a) Miller V.A.
(b) Keegan W.).
(c) Diamond R.S.
(d) Davie R.C.
Ans. (b) Keegan W.).
384. The document which are required for complying with the rule of regulations governing export transaction?
(a) Commercial document
(b) Regulatory document
(C) Transport document
(d) None of these
Ans. (b) Regulatory document
385. The process that turns marketing strategies and plans into marketing actions in order to accomplish strategic marketing objectives is called-
(a) Marketing strategy
(b) Marketing control
(c) Marketing analysis
(d) Market analysis
Ans. (d) Market analysis
386. Consumer satisfaction requires-
(a) Quality
(b) Reasonable cost
(c) Reasonable price
(d) All of these
Ans. (d) All of these
387. International distribution channel works for
(a) Communication of the marketing information
(b) Reducing the number of transactions
(c) Reducing the distribution expenses
(d) All the above
Ans. (d) All the above
388. Assertion A: “Green Card” gives certain privileges to the card holder.Reason R: “Green Card” provide Automatic custom clearance.
(a) Both A and Rare true and R is the correct explanation of A
(b) Both A and Rare true, But Ris not the correct explanation
(c) A is true but R is false
(D) A is false but R is true
Ans. (a) Both A and Rare true and R is the correct explanation of A
389. Cost which has to be incurred on the production of one additional unit?
(a) BEP Cost .
(b) Variable cost
(c) Marginal cost
(d) Fixed cost
Ans.(c) Marginal cost
390. Advantages of international marketing include
(a) Not much capital required .
(b) Saving in transport cost
(c) No additional capital employment needed
(d) All the above
Ans. (d) All the above
391. The writer of “International Economy” is
(a) Haxur
(b) Kindal Beger
(c) Marshall
(d) Ohlin
Ans. (b) Kindal Beger
392. What is the percent of Service business in GDP of developed countries?
(a) 75%
(b) 73%
(c) 71%
(d) 72%
Ans. (d) 72%
393. The central point of the production concept is
(a) Customers satisfaction
(b) Sales of the products
(C) Earning highest profit through producing and selling the products in large scale
(d) Emphasizing on the quality of the goods
Ans.(c) Earning highest profit through producing and selling the products in large scale
394. Out of the following factor which factor is taken into consideration while deciding the route objective?
(a) Product characteristic
(b) Competition
(c) Marketing environment
(d) All of these
Ans. (d) All of these
395. Which one of the following is not the Industrial Association of India?
(a) FICCI
(b) ASSOCHAM
(c) CIL
(d) ADB
Ans. (d) ADB
396. When process of Globalization took place in India?
(a) In 1992
(b) In 199!
(c) In 1990
(d) In 1993
Ans. (b) In 1991
397. Which of the following is not recognized as an important element of the international marketing environment?
(a) Economic environment
(b) Social and cultural environment
(c) Political and statutory environment
(d) Multinational agreements
Ans. (d) Multinational agreements
398, “Gallup and Robinson Test” is related to?
(a) To measure effectiveness of advertising
(b) To measure quality of product
(c) Total cost of product
(d) To measure efficiency sales promotion
Ans.(a) To measure effectiveness of advertising
399. Once receipt of cargo of the board of the ship the captain or the master of the ship issue…
(a) Mate’s receipt
(b) Letter of credit
(c) Bills of landing
(d) Combined transport document
Ans.(a) Mate’s receipt
400. The parties supplying the products is foreign market are called
(a) National agents
(b) Domestic agents
(c) Export houses
(d) International agents
Ans.(c) Export houses