668. Which of the following is not the element of the political environn
(a) Government Institutions
(b) Political Pressure bois
(c) Acts
(d) Supreme Court
Ans. (d) Supreme Court
669. Which of the following is not needs in the name documents?
(a) Brands recognition
(b) Product category
(c) Product promotion
(d) Product restriction
Ans. (d) Product restriction
670. Which of the following is not activities of Public Relation Depart
(a) Press Relation
(b) Corporate Communication
(c) Lobbying
(d) Trade and fair
Ans. (d) Trade and fair
671. The element of good brand are–
(a) Small and attractive
(b) Easy in speaking
(c) Rememberable
(d) All of these
Ans. (d) All of these
672. Marketing research is needed for
(a) Better customer service
(b) Importing the VAT
(c) Additional service charge d ) None of these
Ans.(a) Better customer service
673. ‘4P include
(a) Product
(b) Price
(c) Promotion
(d) All of these
Ans. (d) All of these
674………. is a retail store that carries a narrow product line assortment within that line.
(a) Shopping goods store
(b) Convenience store
(c) Specialty store (5)
(d) Department store
Ans.(c) Specialty store
675. The following are the advantages of packaging except
(a) Protection
(c) Promotion
(b) Communication
(d) Facility
Ans.(b) Communication
676. Meeting of the board of governors
(a) In year only at a time
(b) Every five years
(c) Every two years
(d) According to needs
Ans.(a) In year only at a time
677. Which is the entry mode in service trade?
(a) Undertaking customer oriented studies
(b) Opening office in foreign countries
(c) Set up foreign subsidiary obor
(d) All of the above
Ans.(d) All of the above
678. In perfect competition, the inducting earns in long-term
(a) Maximum profits
(b) Normal profits
(c) Too much normal profits
(d) Lower normal profits Im
Ans.(b) Normal profits
679. The type of trade-promotion discount in which manufacturers agree to reduce the price to the retailer in exchange for the retailer’s agreement to feature the manufacturer’s products in some way is called a (n)
(a) Discount
(b) Australia
(c) Premium
(d) Rebate
Ans. (b) Allowance
M.Com 2nd Year International Marketing Practice Paper Question Answer
680. Which of the following is not in ‘ASEAN’ grouping?
(a) Thailand
(b) Australia
(c) Laos
(d) Myanmar
Ans. (b) Australia
681. .. . is the payment method most often used in International trade which offers the exporter best assurance of being paid for the products soid internationally.
(a) Bill of Lading
(b) Letter of Credit
(c) Open account
(d) Draft
Ans.(b) Letter of Credit
682. Under which strategy terms create value for their products by transferring their specialized skills to foreign markets where indigenous competitors lack of those skills?
(a) Value creation strategy
(b) Localisation strategy
(c) Low cost strategy
(d) Trans-national strategy
Ans.(a) Value creation strategy
683. GATT means-
(a) Geneva Agreement for Trade and Transport
(b) General Agreement on Tariffs and Trade
(c) Government Association for Trade and Transport (d) None of the above
Ans. (b) General Agreement on Tariffs and Trade
(684) Which of the following is not a form of International marketing-
(a) Export of services
(b) Deemed to export
(c) Export of project
(d) Export of workers for work
Ans. (d) Export of workers for work
685. “A channel of distribution for a product is the route taken by the goods as they move from the producer to ultimate consum Industrial user” Who says this?
(a) Scanton
(b). Philip Kotler
(c) J.B. Clark
(d) Adam Smith
Ans.(a) Stanton
686. Which of the following is the elements the product planning?
(a) Product alteration
(b) Product standardization
(c) Product multiplication
(d) All of these
Ans. (d) All of these
687. Under domestic marketing the company expands it product to
(a) Country
(b) Foreign
(c) One city
(d) One area
Ans.(a) Country
(688). When was (SEZ) special Economic Zone) established?
(a) In 2005
(b) In 2006
(C) In 2004
(d) In 2000 DOTO
Ans. (d) In 2000
689. Which indices are used for measuring the International marketing
(a) Geographical indices
(b) Population indices
(c) Economic indices
(d) All of these
Ans. (d) All of these
690. According to Export quality control and Inspection act, 1983 hown items can not be exported without inspection?
(a) 1000
(b) 2000
(c) 3000
(d) 4000
Ans.(a) 1000
(691) These things are not export in India
(a) Coffee
(b) sea things
(c) Raw Rubber
(d) Rice Ans.
(c) Raw Rubber
692. When was ASEAN started?
(a) In 1980
(b) In 1975
(c) In 1967
(d) In 1982
Ans.(c) in 1967
693. Negative Advertisement is
(a) Positive
(b) Negative
(c) Marginal
(d) All of these
Ans.(b) Negative
694. What is correct sequence of adaption process of an inter product? 1. Awarness 2. Knowledge 3. Evaluation 4. Adaptation
Select the correct answer from the following option
(a) 1, 2, 3, 4
(b) 4,2,3,
(c) 3, 4, 2, 1
(d) 1, 2, 3, 4 –
Ans. (d) 1, 2, 3, 4
695. Under which strategy firms try to make their products and
marketing strategy as per the requirements of the country are exporting?
(a) Value creation strategy
(b) Localisation strategy
(c) Low cost strategy
(d) Trans-national strategy
Ans. (b) Localisation strategy
696. In which city processing area and sea port are not till now
(a) Kochee
(b) Chennai
(c) Jodhpur
(d) Jaipur
Ans. (d) Jaipur
697. Web marketing involves.
(a) Selling web cameras
(b) Web advertisements
(c) e-mail chatting
(d) Browsing the web
Ans. (b) Web advertisements
698. Which of the following factors is not included in the list of the economic factors affecting the international marketing?
(a) Export-import policy
(b) Monetary restriction
(c) Financial system
(d) Climate
Ans. (d) Climate
699……….. have contractual authority to sell a manufacturer’s entire output.
(a) Selling agents
(b) Rack jobbers
(c) Manufacturer’s agents
(d) Purchasing agents
Ans. (a) Selling agents
700. ………. includes practices such as overstating the product’s features performance etc.
(a) Deceptive promotion
(b) Deceptive packaging
(c) Deceptive pricing
(d) Deceptive cost structure
Ans.(a) Deceptive promotion