735. Which are basic points to be considered when entering a foreign market?
(a) Which markets to enter
(b) When to enter the foreign marker
(c) Scale of entry
(d) All of these
Ans. (d) All of these
736. What is full name of C & F?
(a) Cost and Freight
(b) Cash and Freight
(c) Cost and Flight
(d) None of these
Ans.(a) Cost and Freight
737. Which of the following is not market flow route in international marketing?
(a) Informations
(b) Ownership
(c) Research
(d) All of these
Ans. (c) Research
738. Promotion in marketing means
(a) Passing an examination :
(b) Elevation from one grade to another
(c) Selling the product through various means
(d) Selling the product in specific areas
Ans.(c) Selling the product through various means
739. What is full name of NAFTA?
(a) North America Free Trade Area
(b) North Asia Free Trade Area
(c) North Atlantic Free Trade Area
(d) New American Free Trade Area
Ans.(a) North America Free Trade Area
740. Demographics, broadly defined is the study of
(a) Population characteristics
(b) Age and sex
(c) Buyer behaviour
(d) Attitudes and fife styles
Ans.(a) Population characteristics
741. ………. is a bundle of utilities consisting of various product features and accompanying services.
(a) Product Idea
(b) Product Image
(c) Product Concept
(d) Product features
Ans.(c) Product Concept
742. Which of the following utilities is not provided by the mediators in international marketing?
(a) Time utility be
(b) Place utility
(c) Design utility
(d) Adoption
Ans.(c) Design utility
743. 4 Ps are called
(a) Marketing mix
(b) Product life-cycle
(c) Price discrimination
(d) Parallel pricing
Ans.(a) Marketing mix
744. The following the fulfilling tests except–
(a) Engineering test
(b) Consumer testing
(c) Relativity testing
(d) Trader testing
Ans.(c) Relativity testing
745. Which one is not the Indian “Multinational Corporation”.
(a) Uniliver
(b) Asian Paint
(c) Piramal
(d) Wipro
Ans.(a) Uniliver
746. At present which of the following foreign trade policy is applicable in India?
(a) 2008-2014
(b) 2000-2006
(c) 2009-2014
(d) None of these
Ans.(c) 2009-2014
747. From which out of the following measures the new product consideration should proceed?
(a) Commercial analysis
(b) Concept Invention
(c) Testing
(d) Product development
Ans.(c) Testing
748. Export and Import (control) Act, was come into force in which year?
(a) 1950
(b) 1951
(c) 1948
(d) 1947
Ans. (d) 1947
749. International business models are-
(a) Market entry strategies
(b) Modes of market entry
(c) The basic business formula
(d) Ways of doing business internationally
Ans.(c) The basic business formula
750. Which of the following elements is not needed for evaluating the market segments?
(a) Existing size of the segment
(b) Development project of the segment
(c) Resources of the company
(d) Salary structure of company
Ans. (d) Salary structure of company
751. Which of the following is net the business trade card qfor the company with regard to entrance in international marketing?
(a) Export
(b) Joint risk
(c) Agreement
(d) Environments
Ans. (d) Environments
752. The central point of marketing policies and procedures is-
(a) Product
(b) Shop
(c) Purchasers
(d) Sales
Ans.(a) Product
753. Which one of the following is not the reason for firms to go into international market?
(a) Market Saturation
(b) Foreign Competition
(c) Emergence of new market
(d) All of these
Ans.(a) Market Saturation
754. If a company’s objective were to reach masses’ of buyers that were geographically dispersed at a low cost per exposure, the company would likely choose which of the following promotion forms
(a) Advertising
(b) Personal sing
(d) Sales promotion
(c) Public relations
Ans.(a) Advertising
755. Environment means-
(a) Geographical area
(b) Economy
(c) Product techniques
(d) Flexible factors
Ans. (d) Flexible factors