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M Com 2nd Year Examination International Marketing Question Answer Paper Notes

MCom 2nd Year Examination International Marketing Question Answer Paper Notes

68. Which is not the “direct advantage” of International Trade on economic development? 

  • Helpful in capital formation
  • Exporting area economic development 
  • Increase in Effective Demand
  • Expansion of Market 

69. When an importing country sets limits on the number of goods it will accept in certain product categories. It is called-

  • Quota
  • Barrier 
  • Tariff
  • Embargo 

70. _____________ is the starting point for the entire marketing programme of a nation. 

  • Product Planning
  • Strategic Planning 
  • Budget
  • Government Policy 

71. Which of the following is related to maximum Sales and Profit? 

  • Production concept
  • Sales concept 
  • Product concept
  • Marketing concept 

72. Who is the writer of “The Wealth of Nations”?

  • Adam Smith 
  • Prof. Ricardo 
  • Marsha”
  • Bestial 

73. The maximum price of the product is determined by-

  • Competition 
  • Demand 
  • Supply 
  • None of these 

74. Which of the following is not different agency? 

  • Public media
  • Constructive 
  • Research and development 
  • Personal 

75. Which currency is not included in SDR? 

  • Dollar
  • Frank
  • Mark
  • Rupee 

76. The process that turns marketing strategies and plans into market actions in order to accomplish strategic marketing objectives is Called- 

  • Marketing strategy
  • Marketing control 
  • Marketing analysis
  • Market analysis 

77. Advantages of international marketing include-

  • Not much capital required 
  • Saving on transport cost
  • No additional capital employment needed
  • All the above 

78. Which one of the following is not the industrial Association of India 

  • FICCI
  • ASSOCHAM 
  • CHI
  • ADB 

79. The parties supplying the products in foreign markets are called- 

  • National agents
  • Domestic agents 
  • Export houses
  • International agents 

80. Which of the following is the characteristic of a good brand?

  • Presenting the imaged the product 
  • Clean and clear
  • Explaining the advantages of the produce 
  • All of these 

81. Which middlemen normally work in underdeveloped countries?

  • Export Trading Company 
  • Trading Agency 
  • Export distributors
  • None of these 

82. Foreign market-related factors come under which type of environment? 

  • Internal Environment
  • External Environment 
  • (a) and (b) both are true 
  • (a) and (b) both are false 

83. Which of the following is not the part of external international marketing Environment? 

  • Political 
  • Legal 
  • Product 
  • Socio-culture 

84. The quality of the product can be improved by

  • New technique
  • Traditional technique 
  • Price
  • None of these 

85. Trade mark is not

  • Sign
  • Design 
  • Word
  • Product presentation and decoration 

86. IBRD is known in the present

  • World Bank
  • Nations Bank 
  • (a) and (b) both are true 
  • (a) and (b) both are false 

87. World Bank was established in

  • 1943
  • 1944
  • 1945
  • 1947 

88. __________________ consists of dividing a market into distinct groups of buyers on the basis of needs, characteristics, or behavior who might require separate products or marketing mixes? 

  • Product differentiation
  • Market segmentation 
  • Market targeting an s 
  • Market positioning 

89. Assigning a name, a symbol, or a sign to the product, the decision to the effect is known as- 

  • Advertising
  • Production 
  • Branding
  • None of these 

90. When a manufacturer sells his product under one brand name in all the countries of the world, it is known as-

  • International Brand
  • National Brand 
  • Regional Brand
  • Local Brand

91. Who is the writer of ‘International Economy Problems’? 

  • Jacobsen
  • Roseland Molding 
  • Leonard Gold
  • Robert Rosa 

92. World Trade Organisation was established in 

  • 1984
  • 1986
  • 2001
  • 1955 

93. Parties who are benefitted by promotion are-

  • Manufactures
  • Middlemen 
  • Consumer
  • All of these 

94. In which year was the “Export Development Reserve” of the Export-Import Bank established?

  • in 1964 
  • in 1982 
  • in 1986 
  • In 1994 

95. Air transport companies prefer cargo packed in a standard unit called? 

  • Sling loads
  • Pallets Loads 
  • Both (a) and (b).
  • None of these 

96. India exports to which country most?

  • United State America (USA) 
  • China 
  • France
  • Brazil 

97. _______________ describes changes in an individual’s behavior arising from experience. 

  • Modeling
  • Motivation 
  • Perception
  • Learning 

98. Sales forecasting includes

  • Fair sales price
  • Sales planning 
  • Needs and demands of consumers 
  • All of these 

99. Paper Gold is-

  • Dollar
  • Gold 
  • SDR 

100. The shrinking of distances due to technological advances such as computer and fax connections by telephone, are a characteristic of what new challenge of marketing? 

  • Rapid globalization 
  • The changing world economy 
  • The call for more socially responsible marketing
  • Revolutionary microchip

For Other Examination Preparation:- 

CCC
O level


ANSWERS

MCom 2nd Year Examination International Marketing Question Answer Paper Notes
MCom 2nd Year Examination International Marketing Question Answer Paper Notes

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MCom 2nd Year Examination International Marketing Question Answer Paper Notes

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